through copy that is


B2B copywriter & copyeditor 


ecommerce businesses & SaaS companies

Your ecommerce copywriter in Czechia


When you treasure your products, services and your audience there is one amazing thing you can do to bring them closer together:






From product descriptions,  product landing pages, and newsletters to checkout forms, all need special care to make sure your products are in the spotlight and your brand’s message resonates with your audience.  


I am here to support your B2B ecommerce business & SaaS company with your copy and content needs and eliminate all the blockers your team might encounter in your creative journey.




I’m Iustina. I’m the Senior Copywriter and Founder & CEO of 

In Between the Lines Studio – an Ecommerce Copywriting & Copyediting Studio, based in the captivating city of Prague ❤️


I specialize in B2B copywriting, copyediting, and marketing translation for ecommerce businesses & SaaS companies looking to bring their products into the spotlight.



I write copy for businesses just like yours and love every bit of it.


Adding a new sparkle to product landing pages or creating fresh product descriptions and newsletters are my all-time favorites.


I dedicate a big part of my daily work to translating and copyediting ecommerce copy for online business owners just like you.

It was a pleasure to work with Iustina, the translations were perfect and always on time.

Andrea Weiková
Global Social Media Manager, Notino
I am very happy with Iustina's services, she is extremely prompt with responses and her work is neat and concise. Thank you for being a reliable member of our team!
Zlata Žahourková
Client Success Manager at

Your B2B copywriter & copyeditor 


ecommerce businesses & SaaS companies



Do you need new sparkling copy for your website? I can help your ecomm business by creating inspiring product descriptions, captivating landing pages, gripping newsletters, and giving those email sequences a fresh glow🌟



Ecommerce copy that needs to be translated? I’ve got you covered! I will translate your company’s brochures, leaflets, newsletters,
product descriptions or company presentations
to reach new target markets and boost your sales.



Looking for a fresh pair of (*brown👀) eyes for your ecommerce copy and marketing materials? I am here to copyedit and proofread your product landing pages, product descriptions, website copy, apps, marketing materials, and company documentation.



More than just a translation of your content. SEO Translation focuses on deep research of relevant keywords🗝️ for your target market.



Do you need fresh content for your ecommerce blog? That’s perfect. Blog articles, guides, presentations, tutorials, ebooks. They’re all great ways to enrich your ecommerce content.



Unlocking new opportunities for growth by tailoring your app to the language and culture of your target market.


Craving for engaging ecommerce copy ?

Choose the products/services you need to bring your business closer to your audience

Show me more


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[ Some Wonderful Feedback ]

I appreciate the perfect collaboration and reliability. Iustina was a copywriter for the Romanian market, and I outsourced articles for the Notino blog. Iustina adhered to the assignment and did a good job. Thank you for great 2-years cooperation. I can recommend.
Lucie Frýbortová
Social Media Manager, L'Oréal
Da caporedattore della rivista Progetto Repubblica Ceca ho avuto bisogno di servizi di traduzione di Iustina dalla lingua italiana all’inglese. Iustina si è distinta per la puntualità e la precisione dei lavori compiuti, la cui accuratezza è stata valutata positivamente da altri nostri traduttori che hanno l’inglese come lingua madre. Per quanto mi riguarda, posso senz’altro dire che si tratta di una traduttrice molto professionale sulla quale si può contare.
Giovanni Usai
Caporedattore, Progetto Repubblica Ceca ce

Ready to infuse your copy with a healthy dose of creativity?

Learn how I can help you tailor your ecomm copy & content for your target audiences

Book Your Online Consultation